We tried to make it simple - the only cost to using Ad-ID is the cost per code.

You only pay $30 per code and the maximum an account will pay in a 12-month period is $25K. Purchases can be made directly on our system using a purchase order or a credit card. Payment terms for all invoices are net 30*. Payment terms do not apply to those paying online by credit card. 

Until further notice, all Display Creative codes will cost $5 per code.

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For more details, go to our Support portal.


501(c)(3) Nonprofit

We offer a program for 501(c)(3) charities which provides all codes free of charge. To request this pricing, you will need to send a copy of the charity’s IRS determination letter** to Once received, our customer service team will respond within 2 business days to assist you in the set-up process and assign a prefix, if one is not already assigned.

Download Example IRS Letter

Ad-ID maintains the right to check the IRS website to confirm the company's status and to review the Automatic Revocation of Exemption List to make sure the company's tax-exempt status has not been revoked. If the advertiser no longer qualifies as a 501(c)(3) nonprofit, the advertiser will be subject to the standard rates per the Ad-ID rate card.


*Companies may request alternative payment terms, which Ad-ID must agree to in writing prior to making a purchase.

**In some older documents, section 501(c)(3) is not specifically mentioned on the determination letter, therefore, letters that contain language indicating the company meets the requirements of section 170(b)(1)(A)(vi) will be accepted.

Per the IRS, the following organizations are exempt automatically if they meet the requirements of section 501(c)(3). These companies will need to provide a letter on their letterhead stating that they meet one of the following requirements: (1) Churches, interchurch organizations of local units of a church, conventions or associations of churches, or integrated auxiliaries of a church, such as a men's or women's organization, religious school, mission society, or youth group; (2) Any organization (other than a private foundation) normally having annual gross receipts of not more than $5,000.